Don’t drop in ranking! Google mobile-friendly algorithm update
Google announced on the Webmaster blog that they are going to be boosting the effects of the mobile-friendly algorithm they launched back on April 21, 2015. The update is supposed to begin taking place in May of 2016 and it increases the effect of the mobile ranking system initiated in April of 2015 which was nicknamed mobilegeddon.
Basically, this algorithm asses websites and ranks them according to their availability to mobile devices. If you haven’t updated your site to a responsive template or made other adjustments to make your website mobile friendly, Google will reduce your page rank compared to other websites. This could result in loss of views to your website as over 70% of users currently use mobile devices.
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