More than 75% of shoppers search the internet for the item they want before they buy it, so developing an effective website has become an integral part of doing business.
Remember when you are creating a website that you are not creating it for any other reason than to help solve your customers’ or clients’ problems. What visitors care about is solving their problems, NOW! Most people visit a website to solve one or more of these four problems
- They want/need information
- They want/need to make a purchase or donation
- They want/need to be entertained
- They want/need to be part of a community
Anyone should be able to look at the home page of any website and figure out what the site is about within four seconds. If this is not possible, then your website needs to be updated and laid out to accomplish ease of navigation.
Creating an effective website in the modern marketplace is the most beneficial way to help increase the visibility and potential of your business. Website design, when done correctly, is user-friendly, easy to navigate and tastefully designed. The excessive use of pointless, over-the-top graphics found in many web designs can confuse and frustrate visitors.
The main function of a website is to quickly direct the user to the information they are looking for and to display that information quickly and clearly to maintain interest and to create either leads or sales.
Selle Design Group has all the resources to provide professional website design that will promote your business with simplicity and style. Our goal is a creative, tasteful approach to web design that will enhance your company’s visibility on the internet.
Website Design and Marketing
At Selle Design Group, we consider website design to be about fifty percent of the challenge. You can design the perfect website, but if no one sees it, then what good is it doing?
As we create a user friendly web design, we consider programming and other strategies to increase your sites potential on the internet. Visit our Search Engine Optimization (SEO) page to see how we can optimize your website so that more pages get indexed and you appear in the top search results.